Bounce rate is an important metric because it tells you how many visitors are actually engaging with the content on that particular webpage. A high bounce website might not be as bad if all else equal, but this does depend upon what type of pages those users came from (press release vs product page).
For example, a bounce rate for a press release might be high because users are coming to the page from a search engine, and they only wanted information about the press release. However, if the bounce rate for a product page is high, it could mean that the user didn’t find what they were looking for on that page.
There are a few things you can do to lower your bounce rate, including making sure that your content is engaging and relevant to your audience, and that your website is easy to use. You can also make sure that your website is optimised for search engines, so that users can easily find your content.
If you’re having trouble lowering your bounce rate, or you’re not sure why it’s high, contact an expert for help. They can analyse your website and find out what’s causing the bounce rate to be high, and they can give you advice on how to fix it. bounce rate is an important metric because it tells you how many visitors are actually engaging with the content on that particular webpage. A high bounce website might not be as bad if all else equal, but this does depend upon what type pages those users came from (press release vs product page).
For example, a bounce rate for a press release might be high because users are coming to the page from a search engine, and they only wanted information about the press release. However, if the bounce rate for a product page is high, it could mean that the user didn’t find what they were looking for on that page.
There are a few things you can do to lower your bounce rate, including making sure that your content is engaging and relevant to your audience, and that your website is easy to use. You can also make sure that your website is optimised for search engines, so that users can easily find your content.
If you’re having trouble lowering your bounce rate, or you’re not sure why it’s high, contact an expert for help. They can analyse your website and find out what’s causing the bounce rate to be high, and they can give you advice on how to fix it. bounce rate is an important metric because it tells you how many visitors are actually engaging with the content on that particular webpage. A high bounce website might not be as bad if all else equal, but this does depend upon what type pages those users came from (press release vs product page).
